Friday, January 08, 2016

3 Areas of Focus for Marketers & Content Managers in 2016

Originally from: http://feedproxy.google.com/~r/B2CMarketingInsider/~3/rPGLP6R_a34/3-areas-focus-marketers-content-managers-2016-01422210

Marketing your small company strategically is necessary. Using a strategic strategy could raise your leads, conversions and revenue. Creating a system means you are creating a strategy that functions day after day.

2015 was a year of big changes in the web content management/web experience industry. Many marketers struggled to get a handle on an ever demanding customer base while others redesigned internal departments and processes to help marketers and employees support customer experience strategies.

Will 2016 be easier on organizations? It’s unlikely there will be a rest period for web content management. The market is evolving too fast to stop and smell the roses. Somehow, marketers and web...

Business approaches that work is the key. The secret is being critical in exactly how you put your marketing into activity.

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