Podcast: Vision, Strategy and New Ideas for Change

Visionary Womenpreneurs Radio:

Vision, Strategy and New Ideas for a Changing Environment

The current business environment has drastically changed around the world.  Donna Price, shares ideas for taking a look at your current strategies and shifting them to this new reality.

What are the ways that you can shift?

What can you create now that can have a positive impact on your business?

Resources discussed in the show:

Creating a communications plan: Email Marketing for Profits

Right on the home page -- info to access articles on positive mindset, success mindset, scheduling a free consult.

Connect with the Visionary Womenpreneurs Facebook Group: 

The times are shifting.  Creating a plan to shift with the new environment is essential.

First, know that you can create new strategies that can move you into the future as well.



It seems daunting, but meetings are moving online, healthcare appointments are shifting, therapies, yoga it is shifting. So, how are you shifting with the times?

Take a look at your vision?  Remember why you do what you do!

Next take a look at your strategic plan.  What strategies can you shift? What products or services can you offer remotely?  For some, it is easy. For others it is not.  But for many, there are things that can be done. New ways to do business, to do it differently.  This is the time to not panic, but to get creative.  Brainstorm.  Brainstorming means that no idea is bad.  Write it down and then the next one.  Look at the ideas and see what emerges.  Need help brainstorming -- schedule time with me.



Create a communications plan to be in touch with your clients, your prospects, your community. Communicate!! Communicate often.



The best way to communicate is your email. SO -- IF you do not have an email sign up form on your website -- add one.  Use Mailchimp or iContact or GetResponse or ActiveCampaign.  Use a professional email marketing tool.  I use GroundHogg, a plugin for Wordpress. You can also add email marketing using a plugin on a wordpress site. The plugin that I like is MailPoet. Upgrade for free.



Your website is your HUB.  Send out an email and post it on your website. Link out and distribute to your social media and bring people back in to your site. It is the HUB.



Develop valuable content for people. Think about -- can I do this in a course via video. Create a course. All content can then be added to a membership area on your website.  (the HUB again!!). Content for a membership site can be created as you go or LIVE.  Record the videos live and then add them to your membership.  You can do live videos for free or paid.  Putting the pieces together can seem overwhelming but it does not have to be.  Repurpose your content, take one piece and use it over and over again.

And then use that content to create a new product or service on your website.

You can see on Compass Rose Consulting -- we take a webinar and then host here and offer it to members. Sometimes for free and sometimes paid. It depends on the webinar. You can do that very same thing.  Have things that you offer for free and more advanced content or classes are paid. Your information is valuable. Think creatively. If you want more info on memberships -- be sure to pick up my free guide on micro-memberships or join Club Building



I have a Vet -- for our animals. He sees lots and lots of animals.  He is a natural.  He has vast knowledge.  He is an animal whisperer.  He understands his craft. So, what can he do with that?  Well, lots of new vets need his knowledge.  Video is a great way to teach.  First, you don't have to teach the same thing over and over again. You teach it once or maybe twice, and you offer people the chance to watch the video. Then you can do a consult with them (paid) about the video. What did they see? What did they learn? What questions do they have?  OR you can have a weekly group call. Watch the videos and then come to the group with your questions.  Learn from the other people in the class.   It can become an online resource that has real value.



How can you implement this idea or strategy in your business?  Comment below!! Or schedule a consult!!
https://bit.ly/3ZpH9Rf

As CEO, Vision is Yours

We all wear several hats in business. But the CEO hat is vital to the growth of the organization.

You might get pulled down into the weeds of daily operations, but it is critical that you take time to pull out the CEO hat.

As the CEO, you are responsible for creating the company vision.

What is vision?

Vision is the BIG picture of what you are building, where you are taking the company in alignment with your core purpose.

Visions should be exciting, inspiring and attractive. When you have a compelling and powerful vision, it inspires not only you but your staff and possibly even your customers.

Vision can be the motivator to get out of bed each morning.

To keep persevering. It is from that vision, that you can create your strategic plan. Strategic goals are different from your everyday action plan. They too, are bigger. They point to the future, to that vision.

When your goals do not align with your vision, then you are off course.

Spending time, revisiting or creating your vision, helps your organization or company stay on course, or get back on course. Vision is part of your guiding compass.

https://bit.ly/3SqFmca

Song of the Day!! This is Me

Song of the Day!! This is Me

Performed by Kealla Settle

Love the Oscars 2018 performance but also love the movie version.

A few of the lyrics that really speak to me:

"… When the sharpest words wanna cut me down

I'm gonna send a flood, gonna drown 'em out

I am brave, I am bruised

I am who I'm meant to be, this is me

Look out 'cause here I come

And I'm marching on to the beat I drum

I'm not scared to be seen

I make no apologies, this is me"

Is there a song that is your go-to for inspiration?

I find that sometimes music can be a mind shifter, energy shifter, motivation shifter.

What songs work for you??

#mindset, #successmindset #makeithappen #businessgrowth #gettingintheflow #flowstate #flowenergy

Do I need a funnel in my business?? YES!! But there are many types of funnels.

Recently I was talking with a client about funnels and they asked, Do I need a funnel in my business??

YES!!

But there are many types of funnels. I think of funnels as the map that we are working to lead the buyer down. It's the process. So, do you have to have a funnel that is a AD->> LANDING PAGE ->> EMAIL LIST->> TO UPSELL->> BUYER?? (simplified here) But YOUR map or funnel is going to be specific for you.

Maybe it starts with an ad and goes to a coupon opt-in that captures phone numbers.

Or perhaps your roadmap is one that starts with someone coming to your store.

But what are your next steps?

How do you start the relationship and continue it??

The goal is to enter into a relationship that you can build over time.

Of course, we all want that instant customer and for some businesses, that happens. But for many, we need to think through the process of first contact, relationship building to customer.

And there are a variety of possible steps along the way.

That is why it is critical that you think it through, KNOW your customers and build a process that guides them along the route!! Call it a funnel or a sales process or a roadmap.... the name doesn't matter, it is thinking and planning that do!!

Do you have your process planned out? Is it working?

What questions do you have?

#marketingroadmap #salesprocess #funnelbuilding #businesscoaching #businessfunnel

5 Warning Signs That Your Project is Going to Be Derailed

In this articleHere are 5 key warning signs to be on the lookout for:You're procrastinating too much

Work has to be redone

You're falling back on deadlines

You lack motivation

You're making excuses to quit

Stay AlertLearn why you aren't getting done what you wanted!

When we get derailed or experience a major setback or failure, it always takes us by surprise. Sure, the going was a little rough but we just didn't see it coming. At least, that's what we think.

Getting derailed is serious. It could mean having to start all over again or worse, ditch a project altogether. It’s one of the main causes of not finishing what we start and if this happens often enough, our whole life course can be impacted.

But you can avoid derailment by being alert to the warning signs. That's right, a derailment shouldn’t come as a surprise because there are always red flags that indicate you're heading for big trouble.

Here are 5 key warning signs to be on the lookout for:

You're procrastinating too much

If you're constantly procrastinating rather than acting, it's a sure sign that something's wrong. Your loss of motivation causes you to procrastinate and this could be due to many reasons.

It's your job to quickly find out what they are.

Usually, a quick review of your goals and timeframes to ensure that they're realistic can resolve the issue. Make any modifications you need to, roll up your sleeves and get to work!

Take a look back at your vision. What are you building, why are you building it?? Vision can often get us back on track. If you don't have a vision, (the Vision Board Project is a great resource!!) it may be time to do some visioning. Write it down, make an image for it, revisit it every day. Vision can help re-inspire you and motivate you out of procrastination!

Work has to be redone

When work results are poor and have to be redone (whether you're responsible or others are to blame), this is a big red flag. It means you could be headed for that one big, irrevocable error that could completely derail you.

Usually, the reason is poor communication of task requirements or poor skills. Pinpoint what the problem is and take quick measures to fix it, and closely monitor work outcomes.

You're falling back on deadlines

Whether you're working to your own deadlines or have an assigned one, it doesn’t matter. Consistently falling behind is the biggest motivation-zapper of all. It could simply be due to unrealistic deadlines or goals, and these should be modified. Of course, if the goals are NOT unrealistic then modifying them is not the answer -- accountability and follow through may be needed.

It's important to assess what could be going on. Pinpointing the problem will allow you to quickly get back on track with your deadlines.

You lack motivation

The loss of motivation means mediocre or poor work outcomes, or even finding an excuse to quit altogether. Reflect on why you find the work at hand boring or frustrating.

Sometimes, injecting some enjoyment into a task or project can reignite your motivation. You can do this by mixing up your routine, changing your surroundings and finding new and creative ways to do things. Setting up a reward for work done each day and a bigger reward for the complete project. We do this in Accountability Coaching with daily rewards and bigger rewards.

You're making excuses to quit

When things get difficult, it's easy to find a dozen excuses for quitting – and having to admit defeat and failure is the worst kind of derailment because it destroys your self-confidence and self-discipline.

Learning to see obstacles as exciting challenges that you're totally capable of overcoming will kill your thoughts about quitting and keep you fired up. Shifting your mindset to seeing these as challenges puts you in a better place to finish what you start and overcome the challenges.

Stay Alert

Don't let derailment take you by surprise again and empower yourself to finish what you start with success and outstanding results. Stay alert to these 5 signs that you're getting derailed.

Recognizing the signs of derailment early on and addressing them can effectively keep you moving forward with your project.

https://bit.ly/3YJE4vn

Consistency can produce results

Whether you're trying to get better at your craft or become a better leader, consistency is one of the most important traits to develop.

With all the distractions we have in the world nowadays it can be hard to stay consistent in routines and habits.

Without consistency though, our relationships and our professional life will fail. Consistency is easier to talk about than to actually implement.

With a little consistency though, your life can change.

How do you build consistency into your day? your routine?

#finishwhatyoustart #accountabilitycoaching #businessgrowth #businesshelp #makeithappen #getitdone